Ronald E Purser Ph.D is the Lam Larsen Distinguished Research Professor of Management at San Francisco State University and a senior instructor at Dharma College in Berkeley, California. He is best known for McMindfulness: How Mindfulness Became the New Capitalist Spirituality, the international bestseller that ignited a global debate on the commodification of meditation. An ordained Zen priest in the Korean Taego order of Buddhism, Purser has appeared in documentaries, featured across major media outlets worldwide, and hosts The Mindful Cranks podcast. He lives in Pacifica, California.