Bruce C. Bryan is an author, entrepreneur, and connector of people. He worked from age sixteen through college as a waiter and took those lessons with him to a successful career in advertising. Creating high-achieving sales teams at TV stations in Michigan, Ohio, and Virginia, Bruce knew how to spot productive talent. He was awarded the Best of the Best Sales Promotion by the National Association of Broadcasters. In 2009, Bruce founded 5Points Creative, an award-winning, full-service marketing firm with clients throughout the United States. He's a frequent speaker to organizations looking to improve their operation and enhance their marketing efforts. Featured regularly on local television and as a former radio host, Bruce has learned how to apply the think-on-your-feet lessons of food service to business and the media.

Bruce is a founding board member of two nonprofits. He resides in Roanoke, Virginia, and Charleston, South Carolina, with his wife, Laurel.