Heather Cairns-Lee, PhD, is adjunct professor at IMD, Switzerland and a visiting scholar at the University of Surrey, UK. Her teaching and research focus on metaphor, the development of leadership and sensemaking in organisations. Heather's award-winning PhD study was the first large-scale application of clean language interviewing in a managerial setting.

James Lawley is an independent researcher and a partner at The Developing Company. He has cooperated with and conducted training for several universities and organisations involving the application of clean language, metaphor, and symbolic modelling to qualitative research. James qualified as a psychotherapist in 1993 after a career as a senior manager in large corporations.

Paul Tosey, PhD, is a freelance consultant and researcher. He first undertook training in clean language in 2006 and participates in the field as a coach, author, and research supervisor. Paul's career experience includes public sector organisation development and university roles, most recently as Senior Lecturer and Head of PhD Programmes in the Surrey Business School, University of Surrey, UK.