Joe Moran is Professor of English and Cultural History at Liverpool John Moores University and is the author of seven books, including Queuing for Beginners: The Story of Daily Life from Breakfast to Bedtime, Armchair Nation: An Intimate History of Britain in Front of the TV, Shrinking Violets: The Secret Life of Shyness and First You Write a Sentence. He writes for, among others, the Guardian, the New Statesman and the Times Literary Supplement.